Senior leaders from the UK food industry have come together in a historic pledge in support of the Coronation Food Project. It encourages major supermarkets and food manufacturers to join FareShare’s innovative “Alliance Manufacturing” programme to redistribute even more surplus food to charities nationwide. The Coronation Food Project, inspired by His Majesty The King, and delivered in partnership with FareShare across the UK and The Felix Project in London and formally launched on November 14th, His Majesty’s 75th birthday, during an event at FareShare’s Thames Valley partner SOFEA. The Project intends to provide even more food to support the 13 million people in the UK experiencing food insecurity by targeting all forms of waste in the food supply chain and building on the food industry’s existing initiatives to redistribute surplus food to charities.
The Alliance Manufacturing programme, a vital element of the Project, seeks to unlock more surplus food for redistribution by bringing project members together to share their surplus, underutilised and donated resources in all forms – food, packaging, labour hours, and factory/distribution capacity. The central idea is that each resource in isolation has a limited impact. Still, new food sources can be efficiently created by combining them across multiple businesses along all parts of the supply chain.
By joining forces to promote best practices and teamwork across the industry, the goal of the Coronation Food Project is to reduce and redistribute surplus food waste, unlocking even greater social and environmental impact. The pledge was signed by the major retail chains in the UK.
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